Website viewers have gone far in how they browse the internet. Before, they tended to do it at least 1-2 times a day using their computers. But as the digital age improves, users’ way of browsing the web has also drastically changed. The invention of digital devices like mobile phones has significantly impacted business. According to research, the estimated number of humans who use their mobile phones has reached almost 4 billion. This data alone is one best reasons for businesses to take the opportunity and optimize their marketing styles to reach their audience faster. And how do they do that? Through an effective mobile website design.
If you want to offer an excellent user experience to your website visitors, learning how to build a mobile website is a must-try. Got no idea how to start? Don’t worry, cause we in Strikingly will make mobile website design easier for you. In this blog, you will learn the concept of what is mobile website design and even get some valuable tips on how to build a mobile website.
Image taken from Salaam Swipe
What is Mobile Website Design?
In the simplest definition, a mobile website design means making a website that can be easily accessed by your online viewers through their mobile phones. You have a mobile-friendly website when all your homepage data, including texts, images, videos, and weblinks, are easily accessed through smaller screens.
Creating a mobile-friendly website has two types commonly used by website builders. These are mobile-first designs and responsive designs.
1. Mobile-first Website Design
A mobile-first website design is simply a website design made for mobile phones. This type of mobile website design has its dedicated URL making it completely different from a full website. Most of the time, the features contained in this mobile website design are rearranged to fit on a smartphone screen.
2. Responsive Mobile Website Design
Responsive mobile website design is another innovative technique used by website builders in making an effective mobile website design. The website is designed to adapt to the screen type the user is using in this type. If the client uses a desktop, the website content will be displayed in a three-column format. If they are using a tablet, it will then be in two-column format, and for mobile phones, a one-column layout.
Image taken from Young and CEO
Why Build a Mobile Website?
Mobile website design is truly one essential weapon for anyone who wants to build and strengthen their online presence. But if you’re still having doubts about why you should master the art of making an effective mobile website design, we’ve got all the best reasons listed down for you.
1. Improves User Experience
Most users nowadays are fond of using their mobile phones. They use their phones almost 90% of the day ordering food, buying items they need, browsing on their social media, and even just scrolling through their gallery. This idea alone is one best reasons for businesses to understand what is mobile website design. If you seek a more substantial connection with your target users, you must know how to capture their hearts easily. The audience loves it when things are made easy for them. Integrating mobile website design into your business will make it easier for your customers to connect and transact with you whenever they want. This is because mobile website design is faster and more user-friendly than desktop websites. In other words, learning how to build a mobile website is one smarter option.
2. Brand Competitiveness
Bringing awareness to your target market about your business’s existence is essential for stable growth. You must make strategic measures to do your marketing right if you want to be known. Having an effective mobile website design can help you with that. Not only can it give an instant brand identity to your users, but it will also make you stand out from your competitors. Businesses that provide a mobile-friendly website to their users are more likely to develop a more substantial online presence and get more loyal customers. This is because most customers prefer using handy mobile phones when doing transactions than large desktop computers. If you want to reach a broader audience, creating an effective mobile website design is a must-try for you.
3. Cost-Effective Option:
Learning how to build a mobile website is cheaper than making a mobile application. This is one reason why mobile website design is also labeled as one of the most cost-effective ways to reach out to your market. An effective mobile website design can be easily accessed to either a browser or a smartphone with any type of operating system. While on the other hand, mobile apps will require your users to download and install the app on their mobile phones before they can actually access your website. Aside from this, creating a mobile application will require you a tremendous amount of time just to perfect it. On making a mobile-friendly website, all you need is the best website builder and tools to help you get started.
Image taken from Packpoint
How To Build Effective Mobile Website Design?
Learning how to build mobile website will require you to understand some key points in order for you to perfect it. To help you get started, we in Strikingly collected some useful tips on how you can make an effective mobile website design to help you ace the world of ecommerce.
1. Minimize Your Webpage Elements
A desktop website is much different from a mobile-friendly website in scale and visuals. Mobile screens are smaller, making some of your website elements impossible to fit. To prevent making an unpleasant appearance on your mobile website design, hide your other unnecessary web page elements. Only include texts and visual designs essential in showcasing your website’s message towards your users.
2. Use CTAs Wisely
Call-to-actions are another essential in any website design. They are buttons that guide your website users on what to do next on your homepage. When making an effective mobile website design, always remember to make your CTAs clearly visible. This is because mobile navigation is limited, unlike computers, where you can easily navigate the web page using a mouse. With a mobile-friendly website, your fingertips are your only tool in accessing the whole page. So to make it easier for your audience to find the right buttons to click on, make your CTAs prominent and strategically placed in the right area.
3. Link Your Website Logo and Homepage
Creating your own mobile-friendly website logo gives your business an instant identity from your other competitors. Having a specific color scheme for your website logo can also make it easier to choose the best themes for your mobile website design homepage.
Links are another important asset in your mobile website design. It helps your users get back easily on a specific page within just one click. Using anchored texts and links also serve as an essential tool in increasing your rank in various search engines. Link your website logo to your homepage to make a more effective mobile website design. This is actually one genius hack to make it easier for your viewers to get back on your main page by just clicking on your website logo. Aside from this, you are also making it more possible for them to remember your mobile website design branding through your designed logo.
4. Make A Mobile-friendly Menu
Menu bars are one of the most used elements in any website. Desktop websites tend to have a more extended navigation bar. To achieve an effective mobile website design, ensure that your navigation bar fits a smartphone’s screen. One way you could do this is by using a quick action bar where only the most essential action buttons are clearly visible on your mobile website design.
Image taken from Cinepool
Create A Mobile Website Design with Us
Strikingly is among the few website builders who know how to do mobile website design right. Aside from our awesome features, you can enjoy affordable plans. You can also optimize your website and easily switch from desktop to a mobile-friendly website! Awesome right? All you need to do is toggle the mobile view on your Strikingly website editor, and voila! Your mobile website design is ready to go.
Image taken from Strikingly
Through this option, you can now let your users enjoy your website right from the comfort of their smartphones. With our mobile view option, you can easily edit text, images, background, and other hassle-free components on your website and see how it would look on mobile. You also have the freedom to add sections, move them up or down, or even delete them whenever you want to.
Image taken from Strikingly
This is how your website will look on mobile view.
Image taken from Strikingly
Mobile website design may scare you the first time you hear about it. However, as someone who strives for growth, you must be willing to learn and take the risk. Learning how to build mobile website design definitely isn’t as easy as it sounds, but once you get the hang of it, it’ll surely turn out to be a piece of cake for you.
Image taken from Hollabox
Picking a website builder that supports mobile website design is crucial in making a mobile-friendly website. There are indeed a lot of website builders out there who will tell you sweet promises regarding learning the art of mobile website design. But before you can find the right one for your mobile website design, there are tons of ideas you need to consider first. This includes the website builder’s capability to support an effective mobile website design, your budget effort, and the time necessary to complete your design—ideas that we in Strikingly can definitely help you about.
If you want to know more about making a fantastic website, chat with us today, and let us help you get started.
