In today’s digital world, it is extremely easy to create a website for your business or personal reasons and make it memorable. It was just a few years ago when website development was referred to as climbing a mountain. However, just because you have an established platform, it doesn’t mean that you take it for granted. As a website owner, you shouldn’t miss out on the smallest elements of your website.
If you have gone through various websites on Strikingly or are planning to create a website of your own, you must know about all the things you should include in your website’s sidebar. One of the main elements of the website is that you give information about the website owner. For any top-quality website globally, the about me page holds concrete importance. If you have created a professional website and want to create a section about yourself, it is called the “about us” section.
What is an “About Me” Page?
If you want to create a professional website for your business or a personal website, you must know how to write an about me page. Even though you can see many website owners having the habit of writing these sections on Strikingly, other website builders don’t follow the same practice. They just bury the information about themselves in the forgotten website layers or website footers. Even though it isn’t the most critical thing globally, your customers should know your background and where you came from.
Image taken from Strikingly User’s Website
The best thing about the “About Us” pages is that it isn’t just about anecdotes or inspirational stories. You can also tell how your brand went from an idea to a fully functional service that people can visualize and access. It is the section where your visitors and customers see the most prominent highlights related to your brand story. You can talk about all the hardships and endeavors you went through to make your brand a successful story. This will give a strong message to all those customers who don’t know your business yet.
Tips to Create “About Me” Page
1. Rely on Top Website Builder
You can go through numerous about me examples on Strikingly and make your mind up about the website builder you want to trust. There is no doubt that you will go with our platform and look forward to creating your professional website. You cannot create an “about us” section without having a professional website at your disposal. Once you complete the registration on Strikingly, you will fall under our free plan, which allows you to create a basic website with all the necessary features.
However, if you want to see an improvement in your website features, you must upgrade your subscription plans. Strikingly will provide you with a collection of mobile-friendly website templates, which you can customize as per your business idea. You can create quality website designs without writing a single line of code. Once you create your website, you can add all the relevant content related to your “about us” section and other information your customers require.
2. Focus on Relevant Content
Speaking about relevant content, it holds extreme importance for a successful about me section. If you cannot write relevant website content, there is no way in which customers trust you or your brand. For example, you cannot be talking about your childhood ambitions and educational background in your about us section. It is simply not what the customers are there for. The customers will go through the about us section to learn about your background and why you bring your brand to the market.
It is also not just about writing quality website content in the digital world. It is also about making sure that your content is readable to the audience. Strikingly provides you with a collection of fonts that you can use to display your content. You can also use a customized font to make it suitable for your readers. Moreover, Strikingly also provides a color palette to select the best font color for your website content.
3. Call to Action
If you look at the about me page examples on Strikingly, you will see that many of those sections involve a call to action (CTA) button. A CTA button is a website element that clarifies to the customers what they should do after landing on your page. For example, if they have gone through your about us section, they can choose to contact you about the completion of specific projects. If you are on a personal website of a software engineer, you can find a CTA button that allows you to engage with them related to software projects.
Strikingly heavily favors using the CTA button on your website homepage. You can choose to put the button anywhere on your landing page. However, you must include it in your “about us” section. It is even more necessary to find the best possible text for your CTA button. For example, you cannot attract traffic by just having a "Download" text on it.
4. Create Online Presence
Once you are done with the CTA button, everything boils down to your online presence. If you look at all the about me examples on Strikingly, they all have a recognizable online presence. After all, your “about us” section will build trust within your customers. If your background and all the brand information are trustworthy, the customers will only bother looking at your products and services.
Image taken from Strikingly User’s Website
To create a substantial online presence for your website, it is important that you implement relevant search engine optimization (SEO) strategies on your website. Strikingly provides you with an SEO checklist, which allows you to go through all the website details from an SEO perspective. Moreover, you can also include social media accounts on your website in social media icons, which can bring a large audience to your website. This is a beneficial strategy if you have a customer base on your social media accounts.
Samples of Strikingly Websites
1. Emily Penn
Emily Penn is arguably the best example of an about me page on Strikingly. This is a personal website of Emily Penn and has a beautiful website design. As you can see from the landing page, she is an advocate, skipper, and artist. She had given little insight into her educational details before sharing her peak moment when she was honored with the Fitzroy Award at the 2016 Ocean awards.
Image taken from Strikingly User’s Website
The paragraph structure means that the readers don’t need to go through all the content and can select the content that they want to read. The font style is another big talking point of this “about us” page. The color is white, and the font style is highly suited to all the readers. She used the background color for the background image on her landing page.
2. Ashmith
Ashmith has a wonderful “about me” page on his Strikingly website. Like Emily Penn, this is also a personal website that gives an insight into the man’s credentials. Even though it doesn’t have the website design that Emily Penn had, Ashmith has got a huge CV to tell the audience about. He tells the audience about his degrees, certificates, web development skills, digital marketing skills, and the experience that he has had on the web so far.
Image taken from Strikingly User’s Website
If you are a beginner in digital marketing, you must consider this website because you can learn a lot from Ashmith’s experience. After sharing all the CV details, he provides a CTA button at the end with the text of “Hit me up”. If you are into digital marketing, consider engaging with a man of such credentials and experience.
3. George Clark III
Image taken from Strikingly User’s Website
George Clark III has a very simple about me page. The content is easily readable for the public, and the text colors are sober. This is a personal website of George Clarke, who is associated with music and photography skills.
Conclusion
When you create a website, you must be aware of all the elements you are set to include in your website navigation. On a professional website, every single element must have a meaning. If you find anything unnecessary, don’t think twice and remove it from your website. However, the about me page is not one of them, as it makes your customers understand your brand effectively. You can involve all the details related to your brand, specifically the hardships and the success stories related to it.
If your customers understand your brand, there is no reason why they won’t consider your products and services. Firstly, you must have a professional website to properly integrate your “about us” page. If you have a company website and have a lot of content to publish, you can create a small section to tell about your background. By trusting Strikingly, your desired website will be in front of your eyes with just a couple of clicks. If you are struggling with website development, contact our Happiness Officers in the first instance. So, create a wonderful “about us” page and gain trust within your customers’ eyes.
