In today’s day and age, people are becoming more and more accepting of all forms of art. Other than the traditional form of art, painting, many new mediums have become very popular. One such medium is photography. Many photographers now make a photography website and then show off their talents on this photography website. Creating a photography website has become the pathway most photographers take to get their message out. Every photographer has a different photography website design, and they show off their work in their own unique ways.
A photography website is how professional photographers begin their professional careers nowadays. Turning their photography and editing skills into an entire business has become the norm, and this is often done through a photography website. Photographers create a photography website to eventually monetize it and bring in customers who want their own photographs taken by them. Photography website design plays a huge role in bringing in these customers, without a doubt.
Most photographers are self-taught professionals who have figured out how to create a photography website on their own. However, even those who do not know how to make a photography website get by with online tools. That is why it is no longer a competitive advantage for photographers to have a photography website. It has become an essential asset for their careers to have their very own photography website.
Today, we will tell you all about making an effective photography website. However, before we get to that, you need to know precisely what a photography website is. To learn, continue reading below, and you shall find out!
What is a Photography Website?
A photography website is dedicated especially to showcasing the photography of a particular photographer. It shows off photography and provides certain personal details regarding the photographer. It also includes their journey toward reaching where they are in their career today. Furthermore, a photography website also provides detailed contact information of the photographer whose work is being showcased on the photography website to drive profit to their mostly entrepreneurial venture of photography.
The photography website is how photographers get clients and create awareness for their talents and capabilities. It also acts as an online portfolio for their work to attract bigger businesses looking for a photographer. Creating a photography website is multifaceted and serves many practical purposes for the photographer. Overall, photographers make a photography website to move forward in their career faster than they would be able to otherwise.
A photography website, however, needs to have some specifics included in the photography website design in order to be effective and bear fruit for the photographer. If you continue reading this article further, you may be able to learn how to create a photography website that benefits you to its maximum potential.
Image taken from Strikingly user’s website
7 Tips to Create an Effective Photography Website
Let’s go through a few tips for making a good and professional photography website. After that, we will show how to create a photography website using a rising website builder.
1. Showcase Your Best Works on the Landing Page
The landing page is where any viewer ends up when they first view your website. Not everyone is interested in navigating further through the photography website, so the landing page is all most people see. That is why it is absolutely essential to showcase your best works on the landing page. So that even if people do not wish to spend more time on your website, they are made well aware of your capabilities, and their interest in your work is sparked further.
Image taken from Strikingly user’s website
2. Optimize for SEO.
If you know anything regarding the workings of search engines in today's day and age, you must be aware of search engine optimization methods. Search engine optimization ensures your website appears as one of the top results whenever someone searches for your website's content. This helps drive traffic to your website and ensures its success. That is why learning how to perform search engine optimization is important if you are to create a photography website.
3. Appropriate Placement of Contact Information
There is no point really in anyone being interested in your work if they cannot contact you or ask for further details. Contact information needs to be placed in a prominent location on all web pages of your photography website to convenience anyone who grows interested in your work. This will make the chances of them getting further information and create a positive impression of your professional capabilities in their minds.
4. Make Sure Your Website is Responsive
A responsive website can be viewed with all its contents through any device and on any kind of screen. Nowadays, not everybody opens up their laptop in order to do a search or get information. More often than not, people view websites through their mobile phones or their iPads. Hence, you need to ensure that your website appears intact and proper no matter where it is viewed. To do so, you need to create a responsive website.
5. Give it Your Unique Touch
There are many photography websites nowadays. So by simply creating a photography website, you will not stand out. What is it about you that is different and makes your photography better than the rest? Make sure to highlight your unique strengths on your photography website.
Image taken from Strikingly user’s website
6. Advertise Your Socials
Social media is a potent tool for showcasing your talents. Maybe even more so than a website due to the sheer ease of accessibility. If you have a photography website, you definitely have social media accounts for your photography. Make sure to drive traffic towards them by linking them on your website in prominent places. Social media accounts that you can link include the following.
Image taken from Strikingly
7. Regular Updates
Be consistent with your work and update your website with new photographs every now and then. This gives a strong and professional impression to anyone who might visit your website. In turn, it creates trust and credibility regarding your professional work as well.
How to Create a Photography Website on Strikingly?
Strikingly is a platform for website development. It has several different categories for website templates that you can use as your ready-to-use web designs. We have templates for making a blog, starting an online store, building an online portfolio, etc.
Image taken from Strikingly
To make a photography website, you can use one of our service templates or personal templates. The process is quite simple and will not cost you anything, except for a couple of hours to play around with our tools to get familiar with them. We include most of the features required to build and run a basic photography website in our free plan.
Here are the simple steps you need to follow.
- Sign up for a free account on Strikingly.
- Verify your email address.
- Sign in to your Strikingly dashboard and click ‘Create New Site’.
- This will take you to our template selection page. Choose a template that best suits the purpose of your photography website.
- You will now get into the Strikingly editor. Our editor uses a drag and drop interface, which means you can upload images by simply browsing and dragging them from your device and dropping them on the area or section of the web page where you want them to be. Adding content is also easy. Click on the text box or area where you want to write something, and start typing.
- Adjust and customize the header and footer. Add all the essential elements.
- It’s now time to build your portfolio on your photography website. Click ‘Add New Section’ from the panel on the left and select ‘Gallery’ or ‘Big Media’. These sections will allow you to add as many photographs as you want to showcase your past work.
- Once you are done, hit ‘Publish’. That’s it. Your website will go live.
If you face any difficulties or technical issues in the process, you can get in touch with our customer support staff anytime via our live chat support. We aim to respond to all queries instantly and resolve all issues as soon as possible.
Your photography website will be very handy for showcasing your work and attracting more employers or clients. If you choose to make a photography website on Strikingly, your web page will be ready in no time and at no cost. The benefit of saving time and money is huge, as you will then have more time and resources to focus on marketing your photography business and growing your income.
Many Strikingly users are successfully running a photography website that is professional, responsive, and easy to navigate. Both our editor interface and our templates are developed with user-friendliness in mind. Most of our users are not programmers, coders, or web developers. Yet they can create beautiful and professional-looking websites on our platform.
