Selecting a name for a business isn’t a walk in the park for everyone. Choosing a business name can be difficult and time-consuming if you are a beginner. An ideal for your business will help you in spreading brand awareness. It can truly be the difference between the success and failure of your marketing strategies. You cannot be running a successful business if you don’t have an ideal name. You will find many businesses that have failed due to a bad name on the internet.
Many online businesses disregard the importance of having an ideal company name. They feel that it is more about having a good website with a good interface and all the required content to match it. It shows that even the biggest basics can prove to be fatal for the long-term growth of your business. If you want your business to be successful, you must have a different name from your competitors.
Best Tips to Create a Business Name
1. Create a List of Names
Brainstorming is the best way to dip into unique business name ideas. Brainstorming is a technique that gives you a feeling of “nothing to lose”. Therefore, you can brainstorm and create a list of possible names for your business. If you are a beginner, there is no chance that you will get the best name for your business on your first attempt. If you think you can come up with the best company name on your first attempt, you are just arrogant.
You can think of a name that may indicate your products’ benefits. When you create a list of names, you must understand that it may contain the names of your competitors. To ensure that you don’t lose your credibility, you must remove those names from your list. Once you have a list of unique names for your business, select one of those. The chosen company name should create an identity for your business and website.
2. Convey Your Message
When you think of the ideas for business names, you must have only one objective: to convey your message properly. For example, you cannot convey your message when you set up a school website, and your website is about the location of where the school is located. It will confuse your target audience, and they may seem distracted by your selected name. You can build a strong relationship with your customers by conveying your message.
Customers are the bread and butter of any business. If you don’t have a strong customer base, you cannot boost your credibility as a businessman. One of the ways to do that is by picking a strong name for your business. Looking at the websites created on Strikingly, you will see that every business website has a name that conveys a message to the customers. The customers feel that they and the business owner are on the same page.
3. Brief Name
The message of your business can be long and overwhelming. However, it doesn’t mean that you take a lot of words to convey it. When you think about the best brand name ideas, they all have a pragmatic approach. They don’t take seven to eight words to explain their business plan. Instead, they create a business name of about two to three words, which works best for all parties. It is easy for the customers to remember such names as they don’t have the time to remember your names for eternity.
Image taken from Strikingly User’s Website
The customers won’t be writing such a long website URL on their address bar. If anything, they may not even remember it. However, if you choose a short name for your business, there is a chance that it may get stuck in their mind. However, you also have to make sure that you provide them with adequate content and services to ensure that your website is memorable for them. It is easy to remember this name if you look at Natural Shilajit on Strikingly. The name isn’t long enough, and the landing page itself adds to the website’s identity.
4. Don’t Use Simple Words
Even though we have discussed choosing brief names in the previous point, it doesn’t mean that you should be using simple words as a name for a business. One may argue that simple words may result in customers easily remembering your business name. However, you must understand that you live in a competitive world. You will lose competitiveness in the online world if you have a simple name for your business.
For example, if you think of opening a graphic design website on Strikingly, your website name will be much more important than the graphics you will include. If your company name is “Great Graphic Designer”, it may look simple, but no one will feel attracted. It would create a feeling that a company name is selected by a beginner and he is just trying to make a name for themselves.
5. Register Your Domain
Once you have gone through the unique business name ideas, it is important to choose one and move forward with your business plan. Once you have identified the unique name for your business, you can easily register your domain. If your competitors have a similar name as you, it will be confusing for your vendors and customers. You will be vulnerable to any legal action and will struggle to obtain trademark protection.
Image taken from Strikingly
If you want to register a domain name for your business, you don’t need to look at anyone bar Strikingly. It must be noted that the name of your business is probably the same as your domain name. Once you have a unique name, you can start thinking about registering your domain. On Strikingly, you can register your domain for $24.95. However, your domain's value may change as per the domain extension and the name you are choosing.
Examples of Best Business Names
1. Dr. Chai Tea
If you look at the name “Dr. Chai Tea”, we don’t think it would be any problem for you to understand the niche. Dr. Chai Tea is one of many unique business name ideas on Strikingly. This website is associated with the food category, as it provides customers with different ranges of tea products and their use. The best part of this website is its website images.
Image taken from Strikingly User’s Website
What do you understand when you read the word tea as the website URL? You would definitely be thinking about your tea time and how you have made tea throughout your life. However, it would create a sense of optimism that maybe there is a website that could provide something different. This website provides information about different ingredients related to tea as well.
2. OOO Graphic Design
Image taken from Strikingly User’s Website.
Do you want to see the best graphic designing website on Strikingly? If you are willing, you must see OOO Graphic Design. If you just look at the business name, you will understand this website. Like its changing colors on the landing page, it provides you with different dynamics related to graphic designing. If you are a beginner or just completed your IT degree, you would definitely have the ambition to make a graphic designing website and open up a business related to it. You must be aware of the different brand name ideas associated with graphic designing. If you have any questions related to this website, you can go to the contact section of this website and submit your query.
3. Nithi Foods
Image taken from Strikingly User’s Website
What do you think when you hear about unique business name ideas, such as “Nithi Foods”? We get it. You would definitely be thinking about different food flavors and the experiences shared by the website owner. This is exactly what you can expect from a top-class food website like this. The website navigation elements will take you around different parts of this website.
Conclusion
When we talk about an online business, we don’t just about the website content and the marketing strategies to improve your Google ranking. We also talk about things that are very basic i.e. name of your business. As a beginner, you will find many ideas for business names but struggle to identify the right name for your business. This is where you may need to hire special assistants or rely on top-class website builders.
Speaking of free website builders, there aren’t much better than Strikingly. Strikingly enables you to build a business website, which allows you to build on your online business and make your mark. However, we also believe that by having the right name for your business, you can create a unique brand identity for yourself. Most Strikingly developers tend to keep the same domain name as their business name. If you are having problems building your business website, you can contact our Happiness Officers. So, choose the right name for your business, build your website on Strikingly, and blossom in the world of digital marketing.
